Tuesday 3 December 2013

Magazine Terminology glossary

Masthead - name of magazine or publishers etc. these are usually the same for every issue in order for the audience to remember the brand. Thus the in house is strong.

byline - The byline on a newspaper or magazine article gives the name, the date, and often the position, of the writer of the article. Bylines are traditionally placed between the headline and the text of the article. http://en.wikipedia.org/wiki/Byline

pugs - logo, price merchandise (freebees) all to grab the audiences attention usually on the front cover.

plugs - before the teaser usually an event or name of band to give info then tease audiences into buying the magazine.

puff/tags - a magazine term e.g. revealed and exclusive when its not that secret because other magazines have the same story it is just advertising the magazine and band more because technically the album or news story has just been publicised for the first time.

teasers - usually bands names to grab the audiences attention but then toying with the readers to read on as it says read about their new album afterwards to get more people to buy the product.

pull quotes - this is the most interesting quote from an interview repeated in the middle of columns just larger and bolder so that it stands out to the audience so that they read on

fonts - there are many different kinds of typography to create different effects in order to portray different tones and atmosphere ( e.g.San-Serifs and Serifs)

this is San-serif which is used mainly for headings and has a more Gothic feel.
the added red bits change the font to serif as san in French means without. It would probably would be used in the body of the text for a magazine feature page.
images - photos animations ect it is said that a picture can say a million words. this can be done with mise en scene such as props, facial expressions, body language, costume, make up and lighting

layout - usually conventional e.g. feature page main huge image with little ones breaking up the text or the masthead always at the top of the front page

colour - signifies representations that the producers try to imply e.g. blue and green can be inferred by the reader as masculine thus it portrays a stereotypical male representation.

semiotics - signs icons and indexical features - the study of language in media

symbols - metaphorical meanings red is the sign for love but can be interpreted differently through blood.

iconic - mise en scene that has related meanings e.g. an iconic feature of the genre rock and metal is the colour black because because the lyrics speak much about death and black symbolises death due to the notion that it is tradition to wear black clothing to funerals. Something that makes u think of something else a uniform is iconic to schools, hair dressing, a fireman police officer or nursing depending on Which type it is.

direct quotes - in an interview word for word what the person being interviewed said in "quotation marks" but normal font.

direct address (synthetic personalisation) - talking straight to the audience also known as breaking the fourth wall which is post-modern as it blurs the boundaries of reality and media which engages the audience more.

Jargon also known as slang this further interacts with the audience because it uses language of the era